Nail Your Offering
Are enough people buying what you’re offering?
Experts are often so deep into their own expertise that they forget how to talk about what they know in a way that is immediately understandable to someone who doesn’t have the same level of expertise. If you’re wondering why few people are buying what you’re offering, chances are that your target audience either can’t understand what you’re selling, or can’t see the value in it.
This is a communication issue, and is easily resolvable.
Nail Your Offering gives you a structure for developing and communicating your offerings so that they land with your target audience.
Nail Your Offering includes:
an interactive PDF workbook (you can type straight into it) that poses a series of questions designed to help you think very strategically about each part of your offering and how you talk about it; and
a 15 minute video that dives into each question in the workbook.
OUTCOMES
Nail Your Offering will help you to:
think in a detailed way about what you’re wanting to sell and to whom;
think and communicate from the perspective of your buyer, so that the value of your expertise can be easily understood by your target audience;
craft up a clear, compelling spiel about your offering, using the easily replicable formula set out in the workbook; and
feel entirely confident in what you’re creating and how you’re positioning it.
PERFECT FOR
This workbook is perfect for anyone who is selling their expertise as a service-based offering. This includes consultants, coaches, speakers and other experts.
WHAT TO EXPECT WHEN YOU PURCHASE THIS COURSE
You will be sent a link that will let you download a url and password to a locked page on my website, where this mini course is located.
PLEASE NOTE
No refunds are available for this product, as it is a digital product.
Are enough people buying what you’re offering?
Experts are often so deep into their own expertise that they forget how to talk about what they know in a way that is immediately understandable to someone who doesn’t have the same level of expertise. If you’re wondering why few people are buying what you’re offering, chances are that your target audience either can’t understand what you’re selling, or can’t see the value in it.
This is a communication issue, and is easily resolvable.
Nail Your Offering gives you a structure for developing and communicating your offerings so that they land with your target audience.
Nail Your Offering includes:
an interactive PDF workbook (you can type straight into it) that poses a series of questions designed to help you think very strategically about each part of your offering and how you talk about it; and
a 15 minute video that dives into each question in the workbook.
OUTCOMES
Nail Your Offering will help you to:
think in a detailed way about what you’re wanting to sell and to whom;
think and communicate from the perspective of your buyer, so that the value of your expertise can be easily understood by your target audience;
craft up a clear, compelling spiel about your offering, using the easily replicable formula set out in the workbook; and
feel entirely confident in what you’re creating and how you’re positioning it.
PERFECT FOR
This workbook is perfect for anyone who is selling their expertise as a service-based offering. This includes consultants, coaches, speakers and other experts.
WHAT TO EXPECT WHEN YOU PURCHASE THIS COURSE
You will be sent a link that will let you download a url and password to a locked page on my website, where this mini course is located.
PLEASE NOTE
No refunds are available for this product, as it is a digital product.
Are enough people buying what you’re offering?
Experts are often so deep into their own expertise that they forget how to talk about what they know in a way that is immediately understandable to someone who doesn’t have the same level of expertise. If you’re wondering why few people are buying what you’re offering, chances are that your target audience either can’t understand what you’re selling, or can’t see the value in it.
This is a communication issue, and is easily resolvable.
Nail Your Offering gives you a structure for developing and communicating your offerings so that they land with your target audience.
Nail Your Offering includes:
an interactive PDF workbook (you can type straight into it) that poses a series of questions designed to help you think very strategically about each part of your offering and how you talk about it; and
a 15 minute video that dives into each question in the workbook.
OUTCOMES
Nail Your Offering will help you to:
think in a detailed way about what you’re wanting to sell and to whom;
think and communicate from the perspective of your buyer, so that the value of your expertise can be easily understood by your target audience;
craft up a clear, compelling spiel about your offering, using the easily replicable formula set out in the workbook; and
feel entirely confident in what you’re creating and how you’re positioning it.
PERFECT FOR
This workbook is perfect for anyone who is selling their expertise as a service-based offering. This includes consultants, coaches, speakers and other experts.
WHAT TO EXPECT WHEN YOU PURCHASE THIS COURSE
You will be sent a link that will let you download a url and password to a locked page on my website, where this mini course is located.
PLEASE NOTE
No refunds are available for this product, as it is a digital product.